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September 2013

The Nontrepreneur Solution

By | Entrepreneurship, StartUps | No Comments
“Not everyone is an entrepreneur. Still, everyone should try — if only once — to start a business. There is something uniquely educational about sitting at the desk where the buck stops, in a dreary office you’ve just rented, working day and night with a handful of employees just to break even.” – Niall Ferguson
Good ideas come from everywhere. However for most people, without a full-time commitment there are few great options for turning their ideas into a successful product or business. At WayFounder we refer to these people as the Idea Generators of our society – everyday people who conceive solutions to pain points in their lives as consumers but don’t possess the skills, resources or desire to build them into a business. In the investor community we refer to these folks as “Nontrepreneurs.”

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